The ADAC recognizes Michael’s services to road safety and his dedication to social causes with the “Yellow Angel” award in the Personality category. The decision to present the award to Michael was taken at an executive board meeting at the end of last year and thus well before his serious skiing accident.
With the “Yellow Angel” in the “Personality” category, the members of the ADAC executive board are honoring a person who in the last few years has given outstanding service in the areas of transport, mobility and the automobile to such an extent that crucial developments and results in the stated areas would not have been possible without him. “In the same way as Michael Schumacher always fought unconditionally to achieve success, he has also campaigned for people who are in real need,” was the statement outlining the reasons why the executive board decided to present this year’s award for the “Personality of the Year” to Michael. Peter Meyer: “No matter how many statistics, successes, big or even crushing moments have shaped the glamorous career of this perfectionist, the best way to describe this man is to talk about a Michael Schumacher that most people will be unaware of.”
As a UNESCO special ambassador since 1995 he has supported the construction of children’s hospitals and the building of schools. As a major donor pledging millions, Michael stepped up to the mark during the disastrous floods in Germany in 2002 and 2013 and when the devastating tsunami hit South-East Asia. For the last two decades, he has regularly participated in benefit football matches whose proceeds have been used to provide direct aid for people who need help. The seven-time Formula 1 world champion has long campaigned for safe roads, among other roles in the FIA Foundation.
As a member of the “Commission for Global Road Safety”, he supported the campaign for the first global ministerial conference on road safety and the appeal for the “Decade of Action for Road Safety from 2011 to 2020”. Michael wanted to draw attention not just to the impacts of road traffic collisions; he also wanted to highlight ways to reduce the 3,500 road deaths that currently occur around the world every single day.